Public-signal audit, as a poster
The desk's whole method on one page: every public surface a skeptic reads, in the order they read it, and the single check that decides whether each one earns trust or loses it.
The public-signal audit: a newcomer's actual path
Eight surfaces. Eight checks. One verdict a skeptic reaches without reading your pitch.
-
Search
Does the name collide? What comes up first — the project, or a scandal that shares its name?
-
Above the fold
Can a stranger tell what this is, and what it isn’t, in ten seconds?
-
Docs
Do they answer the obvious next question, or bury it three clicks down?
-
The team
Is anyone accountable and findable — or is it a logo with no people?
-
Claims
Is each claim backed by something checkable, or just asserted with confidence?
-
Community
Is the chat healthy and answering questions, or performing consensus?
-
Ecosystem
Whose reputation does it borrow — and whose scandals does it inherit?
-
Onboarding
Can a newcomer take the first real step without asking for help?
- Confusion map
- Risk matrix
- Findings ledger
- Fix list
How to read it
Read it in order — this is the path a real newcomer takes, not the order you'd like them to. Each surface is one place trust is won or lost before anyone reads your explanation of it.
Distilled from the flagship engagement. The reusable audit template, ordered by a newcomer's real path. Static poster, no client specifics.
Why it matters
The method is the product. Drawn as one map, it shows a skeptical buyer that the desk runs a repeatable system, not taste. This is the same checklist behind every audit — the reusable template, not a one-off.
See the method